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Noroff Education / Natural PuppinessProject:
Branding for Natural PuppinessThe Brief:
Design a visual identity for an organic dog food brand based in the UK. The brand targets young people with puppies, and especially people interested in the outdoors.The Solution:
I created an identity for the brand which comes across as friendly, healthy and organic. It is playful, and uses the colours green, brown, and white. The ear of the puppy also represents a leaf to have a double meaning.See the brand manual created.