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Branding for TimeTrack, and their sister companies LiveResultater and MittSporThe Brief:
Create a visual profile for a time taking business, as well as the companies LiveResultater (live results from sports events on a website) and MittSpor (GPS tracking of skiing trails and slopes). The businesses should be portrayed as professional, modern, innovative, and forthcoming providers of their services.The Solution:
Create the main profile for TimeTrack, using the colours blue, orange and white. To differentiate the sister companies I added a second hue of blue, and used less orange.See the brand manual created.